Project Type: Features articles for an online arts and literature magazine
Client: Woven Tale Press
Project date: 2016-2017
Your role: Interviewed featured artists and authors, wrote weekly feature articles (articles, site reviews, and interviews) to show the “behind-the-scenes” of their projects to supplement original pieces published in the monthly editions of magazine. Formatted all posts according to style guide, created site metadata and descriptions, and used SEO techniques to reach a wider audience.
Results: As the site’s first Features’ Editor, I was a major contributor to the tone and brand of the site. My articles increased site traffic and were often shared by featured artists to their social network (in addition to Woven Tale Press’s own marketing).